30% Increase in Customers at Treasures Hangzhou Jewelry Fair


The second edition of Treasures Hangzhou ended with a 30 percent increase in visitors, according to UBM Asia, who owns and operates the high-end jewelry show for consumers.

More than 1,200 high-net-worth consumers attended the three-day event at the Hyatt Regency Hangzhou, in eastern China near Shanghai.

“The increase in attendance numbers is certainly encouraging because it not only confirmed the strength of the high-end jewelry market in Eastern China, but also the healthy development of the Hangzhou Fair,” commented Joe Ho, UBM Asia’s Deputy Jewellery Fairs Manager for China.

Treasures Hangzhou is jointly organized by UBM China Holdings Limited, UBM China (Guangzhou) Co Ltd, the Jewelry Jade Industry Association of Zhejiang and Beijing San Arts Import & Export Co Ltd. 

The fair provides a platform where consumers can purchase jewelry and gemstones from suppliers from various parts of the world. It featured about 30 high-end jewelry exhibitors from five countries and regions, namely: China, Hong Kong region, Sri Lanka, Taiwan region and Thailand. The exhibitors brought with them jewelry, diamonds, gemstones, pearls and jadeite jewelry.

During the fair, professional seminars were to held on jadeite and high-end jewelry, which including jewelry investment opportunities.

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